I don't know if it's just me but a lot of my friends and people I have talked with would rather put something on layaway than buy outright especially since gun store now have a healthy supply of AR's. I know I was pretty close to putting a m&p10 on layaway at indy trading post. Lucky for the fiancé she was with me that day to stop me lol. Try offering a payment plan more people might be interested of course I'm kidding though